Champs Chicken Becomes Official Concessions Partner of Mizzou Athletics
| COLUMBIA, MO – Champs Chicken announced today a concessions partnership with the University of Missouri Athletics through Sodexo Live! Beginning with the 2026 season, Champs Chicken will operate two branded concession locations at Memorial Stadium: one in the newly constructed north end zone section and one location at Mizzou Arena. This partnership brings hand-breaded chicken sandwiches and Gooey Brownie Bliss to Memorial Stadium and Mizzou Arena, plus a new fan promotion tied to opponent penalties. As part of the partnership, Champs Chicken is launching the "Champs Chicken False Start" promotion for Mizzou football games. Any time the opposing team commits three false start penalties in a single game, every fan with the Champs Chicken mobile app becomes eligible to receive three free tenders, valid for six days after the game at participating locations. "We've been serving the best fried chicken in Columbia inside Moser's Foods since 1999. Our newest Champs Chicken freestanding restaurant at Highway 63 & Stadium Boulevard now gives Mizzou fans four Champs Chicken locations to choose from," said Shawn Burcham, Founder & CEO of Pro Food Systems. "The False Start promotion is a fun way to reward fans for showing up and cheering loud, and it gives them a reason to come back to Champs Chicken again during the week." Fans can download the Champs Chicken mobile app to track False Start promotion eligibility and redeem offers at participating locations. |